PVC banners are the preferred choice for displaying messages or special promotions to grab audiences’ attention with large and bright images or photography.
In this post, we look at a few tips to maximise the use of PVC banners at exhibitions or trade shows.
Make the right finish type choice. Choose a glossy or matte finish depending on location and lighting conditions. Glossy banners work best when hanged inside in low natural light conditions.
Matte banners are recommended for outdoor advertising. A matte finish is ideal to avoid any glare during daytime and keep the messaging clear and visible at all times.
Work out the space available. Determine the space you need to hang or mount your PVC banners. Take measurements of the space or area where you need to place the banner.
Also, factor in whether you need to set up any eyelets to thread rope through, or pockets to slip poles through, and if the banner needs to be tightened or stretched to fit in the space.
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A wise man once said “go big or go home” which is why we’ve invested in the tools and skills to deliver top quality large format printing services. From promotional printing and signage to print production for events, exhibition stands and point of sale, we have the expertise to meet your large format printing needs.
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Minimise changes for maximum re-usage. PVC banners are multi-purpose, durable and versatile and can be easily re-used, keeping costs down.
Keep the brand messaging on point, and avoid information that may easily outdate if you are going to use the banner another time.
Use bold imagery and messaging. Since PVC banners can be employed on many occasions due to their ease of portability, manoeuvrability and durability, it is best to make the most of it when advertising specials, promotions, or new product launches.
Keep the advertised message simple and effective for maximum impact, and use bold photography and images to showcase your brand and its value to the target audience.
At Powerhouse PLC we share our expertise and passion for print by offering bespoke graphic design and bulk printing services to the corporate world.
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